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What is website hosting, and what do you need to know about it?

Website hosting is one of the most important web services you will need to consider as a business. At Real Internet, we offer a range of hosting packages tailored to our clients’ needs. But before you know which package is going to be best for you, you need to know the basics of hosting.

What actually is hosting?

Web hosting is, quite simply, where your website is stored. Our hosting service means your website and all associated files and services are stored on one of our servers. When users connect to your website, they connect to our server that it is hosted on, which allows them to browse it.

The important elements of hosting for you

If your website is going to be hosted, what do you need to consider?

The first is the speed and reliability of the server your website is going to be hosted on. Your website must remain fast and responsive to navigate, even during periods of heavy traffic. If not managed properly, the server can become overloaded, which can lead it to become sluggish or even crash entirely.

The second thing you need to think about is security. Your whole website is stored on the “hosting server”, so you need to be assured that the server itself is safe and that your website is going to be secure while stored there. At Real Internet, we take great measures to ensure our hosting servers are as secure as possible.

Data loss prevention is the third consideration you need to make. If there is an issue, you need to have access to a backup of your website and all necessary files/data to continue operating. A properly managed web hosting service will also contain provisions to help protect your website against data loss.

Investing in quality web hosting

A great website is worthless if it’s insecure and unresponsive to browse. Web hosting is the backbone of your business’ online presence and the very thing that ensures your website can be seen by the world.

Learn more about how affordable quality web hosting can be by contacting Real Internet for a quote today.

5 Good Reasons Why You Need a Responsive Website

In today’s world, there’s a vast majority of users out there accessing the Internet via smartphones and tablets, rather than a laptop or desktop computer. So if your website appears clunky, and difficult to use on their device, they’ll simply leave your site and shop elsewhere.

What is Responsive Web Design?

It’s a coding technique web developers apply to the build of a website design so that, regardless of the device that is being used, the website will respond and adjust to the screen size. A responsive website design is easy to navigate on any device and will deliver a great user experience, resulting in happy customers and increased sales.

Here are 5 very good reasons why your website should be responsive.

One Size Fits All 

A responsive web design will adapt to different screens automatically. It cleverly detects the user’s screen size and resolutions, and then generates the best possible output for that device.

Seamless Experience 

Mobile friendly versions of websites are often simplified versions of the parent website. This can often be really frustrating when a user jumps from their mobile, to their laptop and gets a completely different screen. A responsive web design will provide a consistent look and feel.

Cost Effective

Instead of owning and maintaining multiple websites for different devices, a responsive website, its content, and imagery, only needs to be maintained once.

Customised Marketing

Multiple versions of the same website can make marketing campaigns onerous. However, with a responsive website and valuable data from Google Analytics, the web pages can be highly customised.

Reduced Bounce Rate

High bounce rates are frowned on by search engines. Responsive websites achieve a lower bounce rate compared to their non-responsive counterparts. They load quickly and will keep users on your page.

At Real Internet, we offer affordable web design services that cover the South West UK. We are a creative and passionate team, that deliver thoughtful, well designed, responsive websites from start to finish. We love to talk responsive so contact us today.

Why bespoke web design is a good investment

If you run a small business you probably realise that it’s essential for you to have an online presence. With the role technology and eCommerce plays in our lives, a website is a must. Investing in bespoke website design might seem like a stretch too far for you and your budget right now but, in reality, it’s one of the wisest investments you can make.

Your website, your way

Your business is unique, surely your website should be equally as unique? You have individual requirements from your website that a web design company can help you achieve quickly, efficiently, and surprisingly affordably. When you use a template to build your website, you are always going to be dealing with some sort of compromise in functionality.

Using the services of a web developer you can have your website built to your exact specifications – your website needs to work for your business, and for your customers, if it’s going to be successful. It’s much easier to do that by building it from scratch.

Ongoing improvements

A website is never “done” – it requires constant updating and improving to ensure it’s as responsive and secure as possible. There is no better team to handle the management of your website on an ongoing basis than the team who built it. Many web design agencies, such as Real Internet, also offer ongoing maintenance packages to clients to keep their websites running perfectly. This allows you to keep your website secure, and ensure it always suits your changing needs.

Improving brand image

Something all small businesses need to consider is brand image and digital marketing, and a bespoke website offers an excellent boost to your overall image. It makes your business seem better established and higher quality, without any extra work required on your part. Think of all the largest and most successful businesses in your industry – they don’t use website templates, and neither should you.

Get started today

A bespoke website tailored to your exact needs is surprisingly affordable, and open to businesses of all sizes. Give your small business the website it deserves, and contact Real Internet today to get the ball rolling.

Common Web Design Mistakes Small Businesses Make

Common Web Design Mistakes – Creating a website takes skill that web designers and developers have learnt over time. Here are some common mistakes to avoid:

Mobile Web Design

Over the last few years, there has been a steady increase in the number of internet users accessing the web via mobile devices. According to Statista, mobile users currently account for just over half (51.65%) of the total global online traffic.

On Your Marks . . .

Hello and welcome to Keep it Real, the new blog by Real Internet.

Watch this space for all our latest news and updates.  You can also get to know who we work with, as every week we focus on one particular business.  You’ll learn about the services our clients deliver for their customers, and how Real Internet keeps things running smoothly in the background.